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Who we help: Ecommerce and DTC brands

Your ad spend is growing. Do you know which part is working?

Most brands can see revenue going up and costs going up with it. Far fewer can say which channel, campaign or customer is actually paying for the rest. We find out, fix the tracking that should have told you, and point the budget at what earns.

Sound familiar?

Acquisition costs keep rising

Every month costs a little more to win the same customer, and nobody can say where the leak is.

Attribution you can't trust

The ad platforms each claim the sale, the store says something else, and the numbers never add up.

Growth that stalls after a good month

A strong month is followed by a flat one, because nobody knows exactly what made the good one good.

What the Demand Audit looks at

The same eight questions, focused on what matters for you.

Every audit answers the same eight questions. For businesses like yours, these are the areas we spend most of our time on.

  • Profitability by channel, not just revenue
  • Tracking accuracy from ad click to order
  • Repeat purchase and customer lifetime value
  • Margin after marketing, product by product

Case study

Premium retail brand: Housewares and kitchenware

£10k to £10m in revenue

Grew a premium housewares and kitchenware brand from its first sales to £10m, by finding the channels that drove profitable orders and scaling them.

Client name kept confidential at their request.

Proof

  • An established brand taken from £10m to £35m

Pricing

No surprises

Demand Audit: one fixed price, agreed before we start and paid upfront.

Retainer, if you want one: a set number of hours each month, agreed in advance and billed monthly.

What's included

  • Answers to all eight audit questions
  • A prioritised plan for what to do next
  • A test schedule: what to test, in what order, with what budget
  • Senior-led from start to finish

Find out what is really driving your demand.

Book a 30-minute call and we will tell you honestly whether a Demand Audit is right for you.

Book a Demand Audit call