About
Senior-led, from diagnosis to strategy.
Exact Demand sits between marketing and technology. We find what drives growth, connect the systems that prove it, and help you scale what works.
Why we exist
Marketing and technology are usually run by different people who rarely understand each other.
Marketing teams often can't see inside the systems that should prove their results. Technical teams often don't understand the marketing those systems are meant to serve. The budget disappears in the gap between them.
Our background is in growing ecommerce and technology businesses, including brands taken to £10m and from £10m to £35m in revenue. The pattern was always the same: the answer was rarely a new tool or a bigger budget. It was finding the few things that genuinely drove demand, proving them with data that could be trusted, and putting the money behind them.
Exact Demand exists to do that, in a focused way: a fixed-price audit that finds what works, then help to test, measure and scale it.
Where we are
Based in the UK and Kyoto
Working with clients in the UK, Europe, the US and Japan.
Who you work with
Senior specialists
Strategy, acquisition, analytics and systems, brought together around your plan.
Integration work
When the answer is a build
Where the plan needs serious system integration, our sister company Nexus Transformation delivers it.
Find out what is really driving your demand.
Book a 30-minute call and we will tell you honestly whether a Demand Audit is right for you.
Book a Demand Audit call